Keywords AI

Make vs Zapier

Compare Make and Zapier side by side. Both are tools in the Workflow Automation category.

Quick Comparison

	Make	Zapier
Category	Workflow Automation	Workflow Automation
Pricing	Freemium	Freemium
Best For	Teams who need more complex automation logic than simple trigger-action tools provide	Non-technical teams who need to connect apps and automate repetitive tasks
Website	make.com	zapier.com
Key Features	Visual scenario builder 1500+ app integrations Advanced logic and branching Real-time execution monitoring Data transformation tools	7000+ app integrations Simple trigger-action interface AI actions built-in Multi-step Zaps Enterprise security features
Use Cases	Complex multi-step automations Marketing and sales workflow automation Data transformation pipelines E-commerce process automation Custom API integrations	Simple app-to-app automation Marketing workflow automation CRM and sales process automation Notification and alerting workflows Data entry and record management

When to Choose Make vs Zapier

Choose Make if you need

Complex multi-step automations
Marketing and sales workflow automation
Data transformation pipelines

Pricing: Freemium

Choose Zapier if you need

Simple app-to-app automation
Marketing workflow automation
CRM and sales process automation

Pricing: Freemium

How to Choose a Workflow Automation Tool

Key criteria to evaluate when comparing Workflow Automation solutions:

Integration catalogNumber of pre-built app connectors and API integrations available.

AI capabilitiesNative LLM integration for intelligent processing steps within workflows.

Complexity supportAbility to handle branching logic, error handling, loops, and conditional flows.

Self-hosting optionWhether you can run the platform on your own infrastructure for data control.

Pricing modelPer-execution, per-workflow, or flat-rate pricing and how it scales with usage.

About Make

Make (formerly Integromat) is a visual workflow automation platform with powerful data transformation and AI capabilities. It offers more complex routing, filtering, and data manipulation than simpler tools, making it popular with technical users. Make's AI modules support LLM calls, image generation, and document processing within multi-step automation scenarios.

View Make profile →Visit website

About Zapier

Zapier is the largest workflow automation platform, connecting 6,000+ apps with no-code automations. Its AI features include built-in LLM actions, AI-powered workflow building, and natural language automation creation. Zapier is the default choice for business users automating repetitive tasks across SaaS tools, now enhanced with AI capabilities for content generation, classification, and data extraction.

View Zapier profile →Visit website

What is Workflow Automation?

Platforms for building multi-step AI-powered automations that connect apps, APIs, and agents into repeatable business workflows.

Browse all Workflow Automation tools →

Frequently Asked Questions

What is AI workflow automation?▾

AI workflow automation platforms let you build multi-step processes that connect apps, APIs, and AI models into repeatable business workflows. They combine traditional automation with AI capabilities in visual builders.

What is the difference between n8n, Zapier, and Make?▾

Zapier is the easiest to use with the most integrations but limited AI features and higher pricing at scale. Make offers more complex logic at lower cost. n8n is open-source and self-hostable with strong AI integration, best for technical teams who want full control.